Got to interview Seth Godin a few days ago regarding his new book Linchpin that releases on Tuesday, January 26. You'll want to pick up this book. Believe me. It is an instant classic. Our entire team will be reading the book once it releases. This is Part 1 of a 3 part video series. In Part One, listen to Seth share about the book and answer the question "Why Linchpin?"

Thanks Seth for giving us great books to challenge and inspire us!

[youtube]http://www.youtube.com/watch?v=Et8dxr_--ec[/youtube]